84 articles
- Inspiration
I did it my way: Etienne Proulx
If there’s one constant in my career, it’s that every step leads to something new. Over the past 37 years, […]
- Inspiration
Where Is the Cool?
At its core, Where Is the Cool? isn’t a magazine you simply flip through—it’s a portal. Each issue is an […]
- Inspiration
A Year of Creativity
The premise of “2Craigs” (a collaborative venture that brings together photographer Craig Cutler and illustrator Craig Frazier) is both simple […]
- Industry Pulse
Unleashing New Creative Potential: AI in Content Production
Due to the rapid development of AI, the advertising industry is at a crucial juncture that will shape its future. […]
- Inspiration
AI and Human Creativity: An Interesting Duo in Practice
Team training brings sports teams together – experimenting, improving, and practicing routines. Maybe with a cold drink afterward, often a […]
- Industry Pulse
At the Brink of a Food Content Production Revolution
Are the traditional ways of film production still relevant today, especially in the context of food content? As we stand […]
- Inspiration
The AI Powered Creative: Neïla Romeyssa
Neïla Romeyssa has always been a storyteller, but when AI entered her creative toolkit, it unlocked new dimensions of imagination […]
- Inspiration
Review: The Creative Act by Rick Rubin
In The Creative Act: A Way of Being, Rick Rubin, the legendary music producer, steps into the literary world with […]
- Industry Pulse
AI and Tabletop: A Case Study on Hybrid Production
In the evolving landscape of advertising production, the intersection of artificial intelligence (AI) and human creativity is redefining possibilities. This […]
- Industry Pulse
Next-Gen Production Solutions: co-directing
In an era where the boundaries of creativity and technology are constantly being pushed, the world of commercial production is […]
- Inspiration
Exploring creativity with directors’ duo Caravane
In the spirit of celebrating creativity, we invite talented individuals from around the globe to delve into our Q&A on […]
- Industry Pulse
Beyond expectations: AI and the new frontier of food advertising
Not long ago, I was doing research for a film about ice cream. Not knowing exactly how many flavors the […]
- Inspiration
Exploring creativity with director & photographer Scott Grummett
In the spirit of celebrating creativity, we invite talented individuals from around the globe to delve into our Q&A on […]
- Inspiration
In conversation with Steve Giralt, director and the creative force behind The Garage
This time, we step into the world of Steve Giralt, the driving force behind Garage Studio. What is Steve’s recipe […]