Promoted articles
Next-Gen Production Solutions: co-directing
In an era where the boundaries of creativity and technology are constantly being pushed, the world of commercial production is […]
AI and Tabletop: A Case Study on Hybrid Production
In the evolving landscape of advertising production, the intersection of artificial intelligence (AI) and human creativity is redefining possibilities. This […]
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- Inspiration
In conversation with Jessica Benzing and Claas Ortmann, Board members of DRCT
DRCT – Directors Association for Commercials & Branded Content in Germany – was born out of a collective yearning for […]
- Inspiration
Irving Penn: ‘I feed on art’
Someone counted and, apparently, Irving Penn created 163 covers in total for Vogue. He was still an amateur photographer while […]
- Inspiration
Navigating New Frontiers: My Experience with AI in the Creative Process
Just as digital photography once revolutionized analog, generative AI is set to redefine content production, introducing new skills, job opportunities, […]
- Inspiration
Out with the old, in with the new
What food trends will 2024 treat us with? We’re delving into the annual future-focused food and drink report by the […]
- Inspiration
Exploring creativity with director Ruben Latre
In the spirit of celebrating creativity, we invite talented individuals from around the globe to delve into our Q&A on […]
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InspirationIconic campaigns: Miele x Udo Reichelt-Schaurer
There are a lot of great campaigns around, but only few of them become legendary and unforgettable. You watch them […]
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InspirationIn conversation with treatment writer: Arran Igoe
Join us as we explore the world of commercial storytelling through the eyes of Arran Igoe, a master at translating […]
