In the spirit of celebrating creativity, we ask talented individuals around the globe to fill our q&a on whats and hows of their creative process. This episode is hosted by Israel based fine-art and product photographer – Sivan Roshianu, whose surrealist approach turns everyday objects into hypnotizing canvas.
How would you describe what you do?
My photographic language is characterized by precisely staged razor sharp images and a hyper realistic look. The effect is accomplished by using light to create shadows and highlighted textures. Depth and composition are also important elements in my work. Similar to the level of details apparent in renaissance still life paintings does my work highlight the slightest details. The longer you stare at the image the more information it divulges. Overall the concept of my work is about opposites with clean aesthetic on one end and complete chaos on the other.
How did you get started?
The white series photographs of everyday objects came from an experiment with the new lighting equipment I bought during the pandemic. As an artist and a photographer I constantly push myself to improve and push the limits of what’s possible. But the pandemic restricted my outside activities, so I had no choice but to create something I had at my disposal at home and at the supermarket. The photographic style that evolved from this period helped transform the elementary objects into something more interesting and gave them a bit of an attitude or a personality.
via www.roshianuandmoloko.com
A strength or skill you value most:
Consistency and patience. One of the most exciting sights I had the honor to witness was a butterfly hatching out of a cocoon – I waited for several hours on set – staring at it and waiting for the right moment till it happened.
One of your favorite projects you’ve worked on:
An international campaign for a well known American makeup company. Though it was very intense with a really tight schedule I enjoyed the whole process because it was a sort of a fantasy in space, so I had the chance to even best myself and be more creative than usual.
